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Prospect List Development: What’s Wrong with my Prospect List?
- February 17, 2017
- Posted by: Markable Solutions
- Category: Blogs
No CommentsLast week I was trying to teach my granddaughter how to garden. In just half an hour, I realized that a child’s perception of gardening is a bit different from adults. It is mostly about watering and playing with mud. I asked her what she wanted to plant and she said “magic beanstalk.”
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Marketing Automation Bids Bid Management Farewell
- February 13, 2017
- Posted by: Markable Solutions
- Category: Blogs
“Marketing Automation” had not quite reached dictionaries 10 years ago. It’s possible bid management did. For a long time, online marketing strategies revolved around the idea of the sales funnel, or the typical path that people take when moving from prospects to paying customers.