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Why The Philippines Became Markable Solutions’ Call Center Capital?

Why The Philippines Became Markable Solutions’ Call Center Capital?

Call centers is one of the fastest growing industry in the Philippines. The country is a top business process outsourcing destination for the estimated $150-billion BPO industry. More than a million Filipinos are employed by contact centers – solving unemployment problems in the country. Markable Solutions opened its new offices in the Philippines in 2018, [...]
What I Learned About Doing Business in Philippines By Reshma Nigam

What I Learned About Doing Business in Philippines By Reshma Nigam

The fresh industrialized economy of the Philippines is reputed as being among the most promising in the world. The country has the 13th largest population and the 34th largest economy in the world. Thanks to its sustained growth and modernization, the Philippines has managed to attract many multinationals looking to cut down their operating costs, [...]
Why Small Businesses Need Content Marketing?

Why Small Businesses Need Content Marketing?

Small businesses are becoming an integral part of the world economy. Customers are aggressively searching for businesses that can directly address their needs. And in this age of digitization and social media, it’s vital that your prospects have all the information they need to reach you. One of the most dynamic ways to increase your [...]
5 Reasons Why Your Content Marketing Is Not Working

5 Reasons Why Your Content Marketing Is Not Working

Is your content marketing strategy not working?Well, you are not alone. A lot of companies fail at content marketing — and they can’t even figure out why. Markable Solutions has summarized the top 5 reasons why content marketing won’t always work: Content is irrelevant, too technical or too slick Content marketing should be an integral [...]
White Paper Syndication – Dos and Don’ts

White Paper Syndication – Dos and Don’ts

White Paper, an educational resource is considered one of the most efficient B2B lead generation tools and can have a powerful influence on the ROI of your marketing strategy. Yet, many white papers fail to perform to expectations. They often turn into a list development exercise where contact information is gathered from prospects, but prospects retain [...]