2022
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What is Database Validation? How It Works and Why It’s Important
- April 12, 2022
- Posted by: Markable Solutions
- Category: Blogs
No CommentsMost businesses are relying on high-quality data to make critical decisions for their organization. If the data is inaccurate and incomplete, they might create ineffective business strategies, lose potential leads, and eventually gain lower profits in the future.
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Ultimate Guide to the 3 Types of Account Based Marketing
- March 15, 2022
- Posted by: Markable Solutions
- Category: Blogs
According to a study done by the Altera Group, 97% of marketers believed that they had a higher ROI from account-based marketing than other marketing campaigns. In a recent study from AI Multiple, it’s been estimated that 96% of organizations and companies consider ABM campaigns as the key driver to increase revenue in B2B sales.
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B2B Lead Generation Strategies That Drive Leads and Grow Your Business
- February 1, 2022
- Posted by: Markable Solutions
- Category: Blogs
It’s no secret that companies must have a steady pipeline of new sales leads to survive and prosper in these challenging times. For instance, B2B businesses need customized lead generation strategies to reach their target audiences at various points of their customer journey and eventually nurture them into becoming highly qualified leads.